Our views

Our views on important issues in the tobacco industry

Tobacco and health

We agree that governments and public health authorities around the world should provide clear and consistent messages about the health risks of smoking.

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Tobacco products

Our business is to produce high quality tobacco products that meet the expectations of our customers and consumers.

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Supply and distribution

We rigorously implement a fully documented, robust and responsible manufacturer supply policy. We apply stringent controls to our global network of distributors and we are fully committed to working in partnership with global law enforcement agencies to counter illicit trade.

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Regulation

We support tobacco regulation that is reasonable, proportionate and evidence based.

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Plain Packaging